http://www.hotelchatter.com/ Hotel Reviews, Hotel Ratings, Hotel Openings en-us Copyright 2008 - SFO Media 2008-11-22T03:07:41Z HotelChatter HotelChatter http://www.hotelchatter.com/images/hcwhite.jpg http://www.hotelchatter.com/tag/Loyalty%20Program%20Rewards http://www.hotelchatter.com/story/2008/4/3/112646/4806 <![CDATA[<p><object width="399" height="299"><param name="movie" value="http://www.youtube.com/v/J4nJ-VmBC64&hl=en"></param><param name="wmode" value="transparent"></param><embed src="http://www.youtube.com/v/J4nJ-VmBC64&hl=en" type="application/x-shockwave-flash" wmode="transparent" width="399" height="299"></embed></object><p> We had to wonder, after spotting a <a href="http://www.hotelchatter.com/tag/best%western%20hotels"><b>Best Western</b></a> in the bohemian section of <a href="http://www.hotelchatter.com/hotel-reviews/Best+Western+Hotel+Cervantes/ian/132978">Seville</a>, and writing about <a href="http://www.hotelchatter.com/story/2008/1/30/16497/4171/hotels/Like_Most_Brazilians_This_is_a_Hot_Deal">this</a> stylish Best Western off the coast of <a href="http://www.hotelchatter.com/hotel-reviews/Best+Western+Sol+Ipanema+Hotel/ian/210167">Ipanema</a>, is the budget-friendly hotel chain aiming to attract a hipper market? We checked in with the franchiser to find out and, as it turns out, we were <i>kinda</i> right. <p> Though the company says it is difficult to describe a typical client, given that both business and leisure travelers are "looking for value," our source noted that the chain is increasingly serving guests in their 20s and 30s, a likely result of the past year's online marketing jennm 2008-04-04T09:00:01-05:00 Search HotelChatter string http://www.hotelchatter.com/search/